Choosing An Animated Video Company Vs Freelancers For Your Project
Looking to create video content for your business? You’re probably thinking about working with a freelancer. While there’s nothing wrong with that, you probably won’t get your money’s worth, particularly if you plan to use the video in your advertising campaigns.
You already know how important video is, in fact Google says more than 50% of shoppers say online video has helped them decide which specific brand or product to buy. Here are five reasons why you should think twice about working with a freelancer for your B2B explainer video:
1. Video agencies have the manpower.
Freelancers work solo, and while a one-man show works in some industries, it certainly doesn’t cut it for clients that want premier videos for their company.
If you partner with a freelancer who will do it all, they won’t be able to focus, as they’ll probably have spread themselves too thin. In addition, they won’t be able to complete the project properly as they’ll be juggling their to-dos.
If you want a well-made video, partner with an explainer video company that has dedicated teams that focus on their specific to-do lists. For instance, one group could concentrate on sound design, another on color grading, and so on.
2. Video agencies have a collective experience.
When you work with a freelancer, there’s a good chance they don’t have all of the skills you’re looking for. For example, they may be good at video editing but terrible at color grading, storyboarding, and more.
Video agencies collaborate to create a video that brings together a diverse range of capabilities. Compared to freelancers with experience in a handful of fields, companies share a collective experience across all fields.
One of the benefits of partnering with an animated explainer company like Slingfly Media is that they employ a team of people who are pros in their respective fields. Together, they have everything an agency would need to create engaging content. Yes, they’re more expensive, but keep in mind that experience and expertise are priceless.
3. Video agencies can eliminate the learning curve.
Video agencies have been in the business for longer than other individuals have. So, they know how the business works, what to do (and what not to do), etc.
That’s why when you work with them, they can hit the ground running in no time. They’ve created video content so many times that it’s now instinctive to them.
Video agencies can also streamline the creative process to guarantee that the video gets done, and in the right way. This reduces the risk of having to revise again and again with a freelancer who’s figuring things out as they go.
For example, an animated explainer company will know exactly what software is needed for certain animations, while a freelancer would still have to invest in that software.
4. Video agencies provide end-to-end video production.
It’s rare to find freelancers that can do it all, from filming, to editing, to color grading – the list goes on. For large-scale videos, they’ll have to enlist the services of a third-party provider – or worse, you’ll have to find these freelancers yourself.
Whether you want to create an animated video for your B2B, B2C, or SaaS company, you need to partner with an explainer video company that provides end-to-end video production. That way, you won’t have to create your own team of freelancers to work on a single video (a team that likely won’t get along, either).
Instead, you’ll be able to benefit from a collaborative team of animators, videographers, graphic designers, and more – individuals who’ve been vetted by the video agency to give you the top talent.
A full-service video agency will oversee everything for you. From storyboarding to close-captioning, they can complete the video with no supervision. As a result, you can put video production on autopilot.
5. Video agencies can scale accordingly.
Freelancers are fine for small productions, but for videos that involve professional talents such as voice-over artists and actors, it certainly can’t be a one-man job. Simply put, they aren’t up to speed.
That’s why video agencies should be your go-to, whether you want a trade show video, advertising video, etc. They have a variety of video packages and can scale up depending on your video needs. In addition, they already have a vetted network of vendors that can assist in the shoot, no matter the scale, at a moment’s notice. They are also able to scale down based on your budget.
Create a Professional Video With Slingfly media
Freelancers may be cheaper to work with, but in the long run, you’ll get your money’s worth when you partner with a reputable explainer video company. Partner with a reputable video agency like Slingfly Media, which has its own team of designers, editors, and animators, to create attention-grabbing content that’s sure to get your customers talking about you – in a good way, of course! Contact us today for a free consultation!